Spirits, liqueurs, fortified wines.
Uppercase brand names, lowercase generic styles:
amaretto
amontillado
Angostura bitters
anisette
armagnac
armagnac
Bacardi
bourbon
calvados
cassis
cognac
cognac
Fernet-Branca
Frangelico
grappa
grenadine
maraschino
mirin
ouzo
pastis
sambuca
Tia Maria
Cocktails
Lowercase names of mixed drinks, apart from the odd proper noun which has not become standardised as lowercase:
black russian/white russian
brandy alexander
daiquiri
harvey wallbanger
Long Island iced tea
mai tai
manhattan
margarita
martini
Moscow mule
old-fashioned
pina colada
rusty nail
sangria
Singapore sling
Tom Collins